CULTIVATORS

The 3 Mile Radius

artinitiative — Tue, 10 Jan 2012 22:26:31 +0000

Sometimes the tight parameters of a project can actually be a beneficial aspect of the process. This was the case recently, as we were asked to curate a collection of 21 images representative of the College Park neighborhood in South Atlanta for a hotel brand. Given a 3 mile radius to the property to work with for imagery, we settled on a fine art photographer we knew could find the soul of the area. As fate would have it, and unbeknownst to us at the time, the photographer had a deep connection to the area, having lived in the neighborhood many years ago. What he was able to capture in a 2 day shoot was pretty astonishing. Rusted trains with spectacular graffiti, vintage Americana signage, and gorgeous textures of peeling color and grit that look like paintings. I remember thinking when we heard about the 3 mile radius we would be restricted to-”That’s so small! How are we ever going to pull this off?” and now I know it wouldn’t have been the same had we been given a larger scope to work within. So, sometimes what we think of initially as a constraint, (budgets, palettes, etc.) actually force us into more creative thinking and better work.

artinitiative — Mon, 16 May 2011 18:14:12 +0000

OK, first things first. Wow, have I been remiss in my blogging duties…I’ve been working on another writing project for the past few months, and things are hoppin’ again over here at the Plow, so while I was THINKING of all the fascinating blog topics I wanted to share, I wasn’t actually blogging, and for that I am deeply regretful. OK, not DEEPLY regretful, but I did miss it! So last night we were having dinner with an artist friend and his wife, and the discussion turned to the endless requests he receives for donations of his artwork to various fundraisers throughout the year. What some of the folks asking for the donations don’t realize is that artists donating their own works are only able to deduct the cost of materials (in my friend’s case-canvas and paint), not the fair market value of the work. It’s incredibly unfair that artists are not afforded the same deduction benefit as a private collector, who (with documentation) would be able to write off the fair market value for the same piece! H.R.1190 The Artist-Museum Partnership Act of 2011 was reintroduced in the U.S. House by Rep. John Lewis (GA) in March. You can read more about the status here: https://www.popvox.com/bills/us/112/hr1190/report#nation and here: http://www.govtrack.us/congress/bill.xpd?bill=h112-1190 . Let’s work to change this nonsense, and at the very least–let’s not take for granted the real sacrifice artists make when they donate a work to charity.

Salon Style Groupings

artinitiative — Thu, 26 Aug 2010 15:47:44 +0000

Yesterday we finished up a project (see image below) with a couple of very large salon-style groupings, and since we are being asked more and more to design these collections of groupings for our clients, I thought I would pass along some tips for putting them together. The salon-style of hanging came about historically as a very efficient way to showcase the many works of the recent graduates of the Royal Academy of Painting and Sculpture in pre-revolutionary Paris at the Salon de Carré at the Louvre.

Nowadays, it’s used aesthetically to fill a large space by showcasing a lot of smaller pieces. It’s a great look, and can be an interesting and really personal way to showcase your style. It’s pretty cost-effective too since you utilize a lot of negative space. You probably already have a lot of small interesting imagery you can use in your composition too! Variety is the name of the game-Photos, bookplates, old keys, sketches, flea market oil paintings, all work great! Get nostalgic (think vintage) and creative. I like a wide variety of frame styles and frame finishes too. It should look like a collection assembled over time. You can have your artwork custom framed or shadowboxed by a framer, or if you’re up for a do-it-yourself project, you can visit your local craft store for a good variety of ready-made frames you can fit on your own.

Once you have your framed art together, you’ll need to lay it out on the floor preferably in front of the wall you’d like your grouping to hang. We usually make a box out of painter’s tape, the general size of our grouping. Once you’ve got your composition together, it’s time for the not-so-fun part of making a diagram of your layout, and measuring between each piece.

Once you have your diagram, start by hanging the piece near the center of your layout and then build from that piece, hanging the piece above and below. Then hang the pieces on either side and keep building until you’re finished! Admire your grouping-it’s uniquely yours!

Salon Style Grouping Serrano

Banksy’s Exit Through the Gift Shop

artinitiative — Wed, 12 May 2010 15:39:16 +0000

Billed as “the world’s first street art disaster movie”, the Banksy documentary Exit Through the Gift Shop is a compelling delve into the elusive world of the pseudonymous street artist Banksy and more broadly, a look at the over-commercialization of the contemporary art world. If only it were that simple. The film follows the unlikely pairing of French shopkeeper turned videographer Thierry Guetta and the, up-until-now, largely anonymous street artist & provocateur Banksy. Guetta is ever-present, recording every detail of Banksy’s studio and working methods for a street art documentary he’s ostensibly working on. Turns out Guetta isn’t a filmmaker at all, but (as Banksy describes him), a “mentally ill person with a camera”. Banksy decides, at this point, to turn the tables on the Frenchman and begins filming Guetta as he adopts the moniker “Mr. Brainwash” in an attempt to instantly fashion himself an artist’s persona and career. There’s so much more, but I’m not giving it away. See the film, and decide for yourself if it’s real (Banksy swears it is), or if it’s just a really, really clever Banksy piece.

Ok, Art History Quiz Time…

artinitiative — Thu, 04 Mar 2010 18:28:16 +0000

So how many did you get? Love this video from the band Hold Your Horses! Have to say, they even stumped co-director and all around smarty pants Kimberley Campbell with a couple of these!

Art Basel Round-Up

artinitiative — Tue, 08 Dec 2009 23:07:36 +0000

Art Basel 2009 has come and gone, and by nearly all accounts, it was a terrific weekend for everyone in attendance. Galleries reported a healthy uptick in sales, and collectors were wowed not only by the quality of works available this year, but also by the overall spectacle that is-Art Basel. Here are some of my photographic highlights of the main event at the Convention Center and several of the fringe fairs around town. Gotta say, it was an amazing time this year-thanks to C.A. & K.C. for all the fun, and for always being up for “just one more show” even after a full day. Big thumbs up to the Yayoi Kusama sculpture exhibition at the Fairchild Botanical Gardens, also to the NADA show at the Deuville Hotel and to the newly relocated PULSE Fair at the Ice Palace, and only one unfortunate thumbs down to the “man in the box” performance piece Thursday night at the beachfront stage… although it has been loads of fun re-enacting it for those who asked.

Art Apps for iPhone

artinitiative — Tue, 22 Sep 2009 17:05:30 +0000

David Hockney's iphone Still Life

There are some really interesting and useful art-related apps available now for the iphone. Everything from creating original art, to finding current exhibitions near you, the App Store now has an application for it.

Creating art on your iphone has never been easier. Even famous artists like David Hockney are using apps to create mini masterpieces. Hockney recently held an exhibition in London of his iphone paintings drawn on the touchscreen using the “Brushes” app. Iphoneart.org also has some fantastic art-making apps created by artists available for purchase.

If you want to get out and see some art, Artnear Pro is a global art guide that allows users to access an enormous address book of museums, galleries and art events in medium and large cities around the world. Browse by proximity or find results in your city of choice.

More and more museums are using apps to create interactive experiences for the viewer. In fact, the Brooklyn Museum app allows users to recommend pieces to fellow visitors and then based on the visitor’s initial preferences, the guide will generate additional recommendations about what to see as the viewer moves through the museum. Shelley Bernstein, the museum’s chief of technology and developer of the smart-phone tours, explains how to get started: “There’s signage in each room that says where to point your browser, which floor, and which room you’re in.” The system will recognize them instantly. “Then, based on what’s in here, it will show you what past users have recommended.” A number of pictures will pop up on the screen. If you like something, tap its image, then hit “Recommend,” a button prominently placed at the top of the screen. From there, your phone will call up miniatures of other pieces in the room that users who share your tastes have chosen. The idea is for the phone to create a piece-by-piece map, which prompts a user to go from one piece to the next. Having a separate code for each room means visitors can tackle one gallery at a time. “My hope is that it’s like a scavenger hunt,” says Bernstein of the tour. “You actually go find the thing. I want it to become an aid, literally a guide to go find stuff, not a multimedia tour that’s just television-watching.”

And if it’s art you want to buy, Christie’s auction house now has an app that allows users to view lots for offer, follow real time sales results, and submit items for appraisal. They hope to add a live bidding component to the application soon.

Club Monaco Alexander Calder Jewelry

artinitiative — Wed, 05 Aug 2009 20:30:09 +0000

Love it when great artists and designers’ works become available at really reasonable price points. Target has obviously done this very well with everything from kitchen gadgets to clothing, and now from our friends at Club Monaco comes the Alexander Calder inspired jewelry collection. Well known for his colorful kinetic sculpture (we have a phenomenal example outside Atlanta’s High Museum of Art), Calder was also a jewelry designer and works from his jewelry collection were recently exhibited at the Metropolitan Museum of Art.

Club Monaco emulates the look of Calder’s sculptural jewelry pieces beautifully, while still maintaining its own aesthetic. The pieces feature custom-designed colored glass developed using the Murano technique and set on gold-plated wire. A stunning example of wearable art, the pieces retail from $79-139 and sell online or at Club Monaco stores nationwide.

Tour de France Art Bikes

artinitiative — Mon, 13 Jul 2009 19:38:34 +0000

As a road cycling enthusiast, I could not be more excited about this year’s Tour de France and the artist designed bikes Lance Armstrong will be riding to support the Livestrong Cancer Foundation.

Marc Newson, Damien Hirst, Kaws, Yoshimoto Nara, Kenny Scharf, Shepard Fairey and others have all contributed designs.

Newson’s bike design was used in the Monaco time trial, which kicked off this year’s Tour de France on 4 July, while Hirst’s bike (pictured below), which features a butterfly design, will be used for the final stage in Paris on 26 July.

A touring art exhibition, Stages, will open in Paris on 16 July, featuring work by artists including Fairey, Caroline Opie and Ed Ruscha, and inspired by Armstrong’s battle against cancer. The exhibition will also visit New York, Los Angeles and Portland.

Lance had a somewhat oblique reaction after seeing the Hirst bike and Twitter’d that he was “speechless” and later “My-Oh-my.” To which I say, “Lance, are you familiar at all with Damien Hirst? You got butterflies. “

http://www.freshnessmag.com/2009/07/09/damien-hirst-for-lance-armstrong-trek-bike-preview/

Studio Visits

artinitiative — Mon, 22 Jun 2009 21:16:44 +0000

Brancusi in his Studio

One of the absolute best parts of what we do here at Art Initiative is being invited in to an artist’s studio to see the progress of a particular piece, or simply to hang out and see what they’re currently working on. From the music playing, to the stuff tacked up on the walls as inspiration, it’s all an authentic reflection of the artist and the work. We’ve really enjoyed getting to know our artists in this really personal way, and we have some great stories. Once, our German Shepherd who was invited along on a studio visit, lumbered along the surface of a wet oil painting at a dear friend’s studio and wore the bottom of the painting home. Luckily, the artist thought it was hilarious and we joked about making a quick monoprint. Perhaps one of the most amazing studio visits EVER is the Renzo Piano designed Atelier Brancusi at the Pompidou Centre in Paris. A faithful reconconstruction of the artist’s 15th arrondisement studio, the viewer is able to experience the contents of the studio as Brancusi had arranged them. To see his tools hanging on the wall was incredibly powerful!

There are a couple of great books out there that illustrate the experience of the studio visit by photographing notable artists’ working spaces-this one is my favorite:

Artists at Work by David Seidner and Diana Edkins http://www.amazon.com/dp/0847822370/ref=rdr_ext_sb_ti_sims_1